Assignment Brief
Create a
design for a book jacket (which wraps around and include front cover, spine and
back cover) for a work of fiction, using your own photography. The main photograph should be one that you’ve
shot specifically for this project.
Approach this assignment as one facing a professional photographer, to
be completed to the same professional standards that you see in book
publishing. The assignment focuses on
fiction rather than non-fiction, so that you have the opportunity to
conceptualise rather than choose a literal image.
Conceptualising the cover
Paperback
books come in a wide range of designs, colours and sizes so the choice of size
seemed entirely based on number of words and print size. Having looked at many copies of my chosen
book title the choice seemed to be mine; did I want it to be pocket sized or a
larger edition?
I
measured several paperbacks and their sizes ranged from:
·
4.5” x 7’ x 1”
·
5” x 7.75” x 0.75”
·
5” x 8.5” x 1.25”
I had
a paperback book which measures 6” x 9” x 0.75” which seems a reasonable size
so I decided to base my cover on that.
The overall dimensions would be 12.75” wide x 9” high, see illustration
on the right.
Layout:
There
were several different layouts which I could consider, see below for
suggestions and here are my main choices to begin with:
Design
number 1:
This
cover, my first basic design has blocks of colour and only one picture on the
front cover showing sheep feeding against a background of Dorset hills. The fonts are mainly serif and old English
rather than the sans serif modern fonts that would be used on more recent
novels.
Design
number 2:
Design
number 3:
I came
upon a design for a book cover which, rather than having just one picture on
the cover had a grid with 9 smaller pictures illustrating various main features
of the book.
I drew this
rough design whilst travelling on a train to Exeter and thought through the
implications of using this design. You
can see that the small pictures feature the main characters included in the
story, that of Gabriel Oak, Bathsheba Everdene, Mr Boldwood and Sergeant
Troy. Rather than use formal portraits
of each person I had thought to use a significant feature from each person. For
Sergeant Troy I thought it might be more meaningful to have a picture of his sergeant’s
stripes on the sleeve of his red uniform, whilst William Boldwood would
probably wear a Beaver hat. Gabriel,
being a shepherd at the start of the novel could have a picture of a shepherd’s
smock (or part of) and that of Bathsheba, famous for her luscious black curly
hair, portrayed by her hair underneath a hat fashionable at that time.
I also gave some thought to the
other five parts of the grid and thought to feature items that would be
relevant to a farmer’s life in the late 1800s.
Thinking through the most likely items – hay stooks, a shepherd’s hut,
sheep and sheep dog – I realised that these pictures were more suited to summer
and autumn and that I would have a great deal of difficulty finding the right
images at this time, i.e., in the middle of the worst winter weather since
records began, November/December 2012/January 2013.
Being faced with such difficulties
and the time constraints, I decided to revert to my original idea of a field of
sheep in a valley in the style of David Hockney.
Planning and executing the photography
Once I
had decided on the design of the full cover I needed to think about the content
of the picture. Would one image be
sufficient for the front or would it be better to have a panorama.
I had
been travelling round the district, in the most foul of weathers, to take views
of the local hills, ploughed fields and sheep, see map below.
As you can see from the map above, I spent several sessions
travelling around the district sourcing various pictures. I went east (22nd November) along
the coast road to take pictures of wet ploughed fields in howling gales, then
to Charmouth, Chideock and Eype (25th November) for more fields with
and without sheep. Then finally I went west along the A35 to Kilmington (2nd
December) for panoramic pictures of sheep, hills and ploughed fields.
During this time I had to take into consideration that
November 2012 was the wettest November on record with storm fronts coming in
from the Atlantic one after another.
Whilst this meant that I had to plan my time carefully, it left ploughed
fields awash with water that gave brilliant reflections along the furrows. In my final back cover I used two images
combined as one had good strong furrows and the other had a more interesting
horizon and stunted trees. I had to take
into consideration the telegraph poles and lines but these were fairly easy to
remove using Photoshop.
I found
I was obsessing with views of sheep every time I went out so, to save me going
mad I called a halt after I had been to Kilmington as the pictures I took there
seemed to cover the brief more than adequately.
|
Date
|
Place – Dorset/Devon
|
Images of:
|
|
11 November
|
Broadwindsor
|
Hills, sheep
|
|
22 November
|
Coast road to Honiton
|
Ploughed water-logged
fields, skeleton trees, cloudy skies
|
|
27 November
|
Combpyne
|
Sheep, hills, trees
|
|
28 November
|
Chideock
|
Ploughed and ridged fields
|
|
|
Higher Eype
|
Hills and sheep in the
distance
|
|
2 December
|
Kilmington
|
Sheep, hills, trees,
ploughed fields, track
|
Preparing the image
One of
the last groups of pictures that I took on December 2nd, after a
particularly heavy frost as opposed to heavy wind and rain, turned out to be
the best set of images. I was able take
a wide panorama from one side of the A35 to the other in an almost 270o range
and this proved to give me most of what I felt I needed for the front
cover.
In fact I used the first 90o of this picture and a
composition of two ploughed fields images for the back cover. I have saved all the images for this panorama
in the folder called Kilmington Photomerge, stored in the folder called Assignment 2 A Photographic Book Cover.
I
originally used pictures through Photoshop Photomerge to create one image but
decided to cut it down to half that number and exclude the right hand side
showing a ploughed field as I had changed my mind about using one complete
image across the whole book cover.
Here’s the merged image:
As you
can see from the Layers Palette on the right hand side of the screenshot, I
merged 9 different pictures to obtain this panorama. My original thoughts for the book cover were
to have one image running from the right hand side of the front cover, across
the spine and on to the left hand side of the back cover. I wanted the sheep to be part of the front
cover so flipped the whole image horizontally in Photoshop so it was on the
right hand side and the ploughed field was on the left.
In the
end my final design was made up of two separate images but the front cover came
from this photomontage. The back cover
came from two pictures that I took on the coast road to Honiton on November 22nd.
Front Cover
In the
end I decided to treat each side of the book cover separately and have
different pictures on the front and the back but all in the David Hockney
style. With this in mind I set about
creating a front cover showing the Kilmington pictures but only of the sheep in
the field. I used 5 of the images to
merge, see below.
I had
to decide what part of the image I wanted to feature on the front cover but had
to flatten the whole image to be able to crop it. Unfortunately my shadow had been included as
the sun was so low in the sky but as I wanted to crop the gate out to bring the
sheep closer I wasn’t worried about it being there. I also wanted part of the trees on the left
hand side to be included to frame the sheep and house in the background so had
to choose carefully where to crop. The
clouds had also morphed into an unusual shape which I wanted to include as
well.
My
final crop was as you see below:
I
wanted the sheep to be more visible in the picture as they were blending too
much into the background but thought I would enhance them later in the
postproduction work. When I had made my
final crop the image looked like this:
I
thought the sheep were rather indistinct in the image so selected them and made
them lighter to stand out more. Then I
used the Filter Gallery to change the photographic image into an image which
looked more like an artist’s picture. I
used the Artistic Poster Edges at 8 levels to give the streaky blocky look
which was the effect I wanted.
I came in a bit closed to make the sheep bigger
and stand out more and cropped in closer.
I
thought the whole image needed something else so bearing in mind that all
photography was to be created by me; I searched my library for any previous
image that might be suitable to portray one of the main characters in the
story. The only picture in anyway
suitable was that of a man that I took as part of the People & Place module
in assignment 5 on characters of Lyme Regis.
This man was a home winemaker but always wore a hat which could resemble
something that could be worn by a shepherd/farmer in the 1850s. I found an example of a shepherd wearing a
smock using Google Images on website http://homepage.ntlworld.com/a.green233/ymm/smock.htm but, as I had to have taken all the images myself, I looked
round my library for something that might fit the bill.
This
one below gave me a side view of someone wearing a suitable hat but not the
smock I wanted. I was able to select his
outline minus the outstretched arm and hand and even though he was wearing a
bright shirt, jumper and modern glasses, I was able to get enough of an outline
to carry on. I extracted the image and
removed his glasses, desaturated the colours to black and white and added sepia
to obtain an older looking image. Then I
used the filter gallery on the Sumi setting to get the bands of colour. When I moved this image on to the previously prepared
image I felt it wasn’t quite right so I deleted it and rethought how I could
make it look more suitable for the picture and setting.
In the end I used the Levels to make the whole image darker
and this gave the blocks of colour darker outlines which were more in keeping
with the black outlines in the sheep picture.
Then I
merged the two images together to complete the image.
I think
this picture shows the most important aspects of the storey that of a
shepherd/farmer and his sheep with the farmhouse in the background.
Once I
had all the components assembled I was able to put them together to form the
completed front cover.
Back Cover
I
wanted to create a wild and wind blown view of a ploughed field with skeleton
trees showing against the horizon for the back cover.
I went
out on the worst November day possible when it was raining in sheets and the
wind was blowing a gale. Every time I
stopped at a different field opening and got out the car, I was lucky not to
get blown over. The ground in the field
openings was absolutely sopping wet and the mud was dangerously slippy. All this for the sake of art! I took several pictures of waterlogged
ploughed fields and what I liked most was how the water lay in the
furrows. I thought I could incorporate
this into the whole image using the filter gallery.
In the end I used two different pictures because the first one
had the best tree silhouettes and the other the best water filled furrows. I also had to remove the telegraph poles and
wires that stretched across the horizon but this was fairly easy in Photoshop.
Here
are the two images before I combined them.
With
two images combined I used the filter gallery again to create blocks of
colour. Here you can see how the sky
changed from grey clouds to be broken up in various blocks of grey colours. The
ploughed field had yet to be subjected to the filter gallery so I added an
effect and got the following effect:
I used
the Lorium Ipsum text provided through the OCA PwDP website and scanned in a
bar code from one of the Madding Crowd books I had obtained, inserted that,
found the website address and added that to the bottom of the page. Once I had all the components assembled I was able to put them
together to complete book back cover.
Spine
The
spine was fairly simple to put together as I only had to use the title, author’s
name and company logo which I had already created. These items just needed to be resized to fit
the space available. The spine’s
measurements were 9 inches x 3/4 inches.
I copied the same fonts for the title and author’s name and scanned in
the company logo from another book of the same name. I thought it important to keep the same fonts
and colours as had been used on both the front and back covers.
Incorporating
type
I’ve
always been interested in fonts and type and read the advice given for this
assignment on
Progressing
with Digital Photography (at http://oca-student.com/node/85430) with interest. The
relevant articles were on working with text in Photoshop, 12 Tips for Photoshop
Text, I love Typography and On Choosing Type.
There
are so many different fonts available to the publishing industry today it can
be very difficult to decide on which ones were suitable for what items. One of the main considerations was how
readable the type was to those who would see it and buy it in a rack of many
books. Whilst the cover design should be
relevant to the subject of the book, the fonts used should be clear even from a
distance. As I said earlier there are
many fonts available but it seemed best to keep to a popular one for ease of
reading.
I did
some research into old English fonts but felt that there was a major problem
with easy readability. Old fonts seemed
to be rather complicated and manage to hide the main message.
Then
again I had to make the decision as to whether to use fonts that were Serif or
those that were Sans Serif. This meant
that the fonts had curly bits on the ends of the letters (serif) S or those that didn’t (sans serif) S.
The main serif fonts available on PC were Times
New Roman and Georgia and sans serif fonts are Arial, Comic Sans and Calibre. A person who uses the Apple Mac system will
be able to choose from a slightly different set of fonts, serif which included
Georgia, Apple Chancery and Perpetua. The sans serif fonts for a Mac included
Helvetica, Verdana
and Futura.
Fonts:
My
final design would be half titles and half picture(s). I used the following fonts for each title,
which I kept constant for each part of the cover design:
Heading
‘Wordsworth Classics’ – serif font Brush Script Std, 20 pt.,
colour Gold.
Main title ‘Far From the Madding Crowd’ –
font Brush Script Std, 56 pt, with
blending options of Drop Shadow, Outer Glow, Bevel and Emboss and a Colour
Overlay of grey. I decided to colour the
main title gold as it seemed to make it stand out from the overall black
background much better.
Below
you can see the finished cover with extra font information
Author’s
name: ‘Thomas Hardy’ – serif font Georgia, Regular, size 36 pt, colour white.
Book
Blurb: Lorium Ipsum – serif font Verdana, Bold, size 16 pt, Gold colour.
I wanted to keep the fonts similar so that the
back cover was as recognisable as the front when it was on show on a bookshelf.
Conclusion:
This has been an interesting assignment both
photographically and design wise. I have
had the opportunity to put together several ideas. The hardest part, and one that I don’t feel I
have been totally successful due to time restraints, was getting the images
together. Not only was I unable to get some
of the images themselves but the weather has been totally against me when I
wanted to photograph outside.
Nevertheless
I have enjoyed the challenge of creating a new book cover for such an old,
well-loved book. Living in Hardy
country, i.e., Dorset, set another sub-conscious challenge as Hardy is so well
loved in this area that do to anything outlandish seemed almost
sacrilegious. Although not wanting to be
influenced by other students’ work I had researched on the OCA PwDP forum
others work and found one example that made me think that I was not extreme
enough.
I realise that I have always been a jobbing
photographer wanting to give the client what they wanted rather than shocking
them and Yiannitsa Cegarra’s work ( found at this website http://yiannitsacegarrapwdp.wordpress.com/category/assignment-2/)
really made me wonder if I was on the right track. I can’t understand all the implications of
her cover but I still feel that I like mine better. If the object of the exercise was to make a
book cover that attracted people to pick it up and want to buy then I feel mine
fits the brief more.